Who We Are

The events division at Newsquest Media Scotland has been running for over 25 years, and during this time we have seen the event landscape change and evolve into what it is today. We are constantly updating and refining our events programme to ensure we are delivering what is best for the Scottish Business and Community landscape in 2025. With over 30 events annually we bring dedication, attention to detail and heart to each and every event we deliver.

In the competitive world of business, standing out can make all the difference. Participating in events offers a dynamic way to elevate your brand, connect with your audience, and drive business growth. Events are not just opportunities; they are essential platforms for proactive businesses aiming for growth and visibility in Scotland’s thriving market.

One effective way to distinguish your company is through sector-specific award programs. These awards can validate your company’s commitment to excellence, innovation, and leadership within your industry. Entering sector-specific award programs isn’t just about winning a trophy; it’s about leveraging the many benefits that come with recognition in your industry.

Whether it’s boosting your credibility, enhancing your marketing efforts, or networking with peers, the advantages are substantial and can propel your business to new heights. Visit our Events section to find out more information in relation to our award programmes.

We also offer our end-to-end event management services to create bespoke creative solutions tailored to your business needs. Previously these have included private dinners, roundtable discussions and gala events. All of our event management services come with a fully tailored content strategy to best promote your business and your event to the right audience. We are committed to creating sponsorship packages that deliver visibility, engagement, and meaningful business results.

Take the stress out of event and content management, and have a chat with one of our team today.

  • A Partner You Can Trust

    Backed by Scotland’s leading media brands, including The Herald, The Scottish Farmer and The Glasgow Times. We have a proven track record of delivering high-quality events across diverse industries.

  • Reach and Influence

    With 6M+ audience impressions monthly through print, online, and social media and 240 years of heritage we are trusted by Scotland’s decision-makers.

  • Customisable Partnership

    We offer flexible sponsorship packages tailored to align with your brand goals as well as opportunities to co-create event experiences that reflect your business values. We know there is no one-size-fits-all when it comes to engaging with your audiences meaningfully.

  • More than one night

    Every event and partner benefits from a fully integrated campaign within our media titles. Being an in-house team within Newsquest Media means we can be truly creative when creating your campaign.

    Options include in print editorial, digital content, video content and so much more! We work alongside our partners throughout the full campaign creating ROI that spans months rather than hours.

Meet the Team

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Nina Holmes

Event Director

Having worked in events for over a decade, the best part of the job is that no two events are every truly the same. The breadth of clients and businesses we work with keep us engaged and up to date with a variety of sectors.

Taking a client’s initial idea and creating a full marketing and event campaign bespoke to them is always an exciting part of the role.

Personally, on the weekend you will find me on the family farm, in our 2001 John Deere helping shift hardwood logs or chasing around our two toddlers in very muddy welly boots – a big change from the black-tie dinners during the week!

Sharon Franchetti

Events Manager

I have worked in events roles for 14 years, spanning UK wide training programmes, medical conferences, weddings and corporate events. These varied and challenging roles have given me experience and insight in a broad range of markets which I bring to our diverse Newsquest events calendar.

Working in 5* hotels and for high profile clients I also know the importance and joy of looking after clients to the highest degree.

In my spare time I may be found running or enjoying a good glass of wine – life is about balance!

Alana Massie headshot

Alana Massie

Events Manager

I have almost 10 years’ experience within the events industry with a variety of positions undertaken. These range from large scale sporting events, climate conferences, housing conferences, charity events and working with well-respected Royal Societies in both Edinburgh and London on a variety of public engagement and fellowship events.

My breadth of experience has allowed me to gain a vast network of connections within these different event industries and work together in my different capacities to share knowledge and create exciting and informative events.

I hope to help with the growth of Newsquest Events with the knowledge and experience I’ve gained.

Callum Cummine

Event Manager

With over six years of experience in the events industry, I began my career with one of the UK’s largest car dealerships, where I managed a variety of events ranging from large-scale awards ceremonies to conferences and new product launches. In April 2024, I was thrilled to join the talented team at Newsquest Events.

What I love most about the events industry is its dynamic nature, no two events are ever the same. That energy and excitement are what make this line of work so rewarding. Over the years, I’ve had the privilege of collaborating with a diverse array of clients and suppliers, transforming creative concepts into unforgettable experiences.

Outside of work, you’ll often find me jetting off to chase the sun!

Testimonials

When I attended The Herald Property Awards of Scotland last year, the atmosphere, the media coverage, and the way your team operates really impressed me. As a business, you’re fantastic to work with, and I knew I wanted a slice of the pie and that is why Mira Showers are proud sponsors of the awards. 

Chantelle McSharry
Mira Showers

An enormous thank you for a fantastic evening on Thursday. Thought it was one of the best – all seemed seamless, and the choice of awards was well received from the guests.  Your introduction and summary leading to George Robertson’s achievements was truly remarkable – you took us on a full journey of who he is, and what he has done.  Thank you.

Dr Liz Cameron C.B.E.
Scottish Chambers of Commerce Limited

Thanks so much for organising last night.  I thought that it was a real success and provided a forum for a suitably focussed and informal conversation.  Zara was great and kept the conversation at the right tone, flowing well and some important points were made.

Paul Steen
Vattenfall Heat UK