This category recognises organisations that deliver a positive, engaging, and inclusive experience for candidates throughout the recruitment journey.

Judges will be looking for:

• A clearly designed candidate journey from application through to onboarding
• Evidence of improved candidate satisfaction, engagement, and/or acceptance rates
• Use of feedback or data (e.g. candidate surveys, drop-off rates) to shape and improve the experience
• Personalisation, communication, and transparency at each stage of the process
• Inclusive and accessible practices that support diverse candidates
• Demonstrated alignment between the candidate experience and the organisation’s employer brand